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TONI&GUY
YOUR WORLD OF COLOUR
CAMPAIGN OVERVIEW
Objective - Create a cinematic, high-quality video showing TONI&GUY hair colour packages.
Approach - I edited this project focussing on using close-up detail shots of the hair as the sun reflects off it so the consumer could see the colour in full effect. Also, I used slow motion to best show the hair flowing and moving naturally.
Outcome - Promotional video used across social media, the company website and digital screens in TONI&GUY salons around the world.
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